Web Experience Manager

Position Summary The Web Experience Manager will own the strategy, performance, and optimization of the Focus Partners website. This role focuses on improving user experience, conversion performance, and the overall digital journey from visitor to qualified lead. This individual partners closely with marketing, content, and technology teams to continuously improve the website through data‑driven testing, content optimization, and design enhancements. Focus provides team members the flexibility to work a hybrid schedule. Our hybrid model is defined as 3 days in office work required per week, while giving team members the option to work remotely 2 days per week, or as assigned by their team leader. Primary Responsibilities Own the strategy, structure, and performance of the company website Lead initiatives to improve conversion rates and lead generation Manage website updates, enhancements, and development projects Partner with content and SEO teams to ensure content is optimized for discoverability and engagement Conduct ongoing UX analysis and CRO testing Monitor website analytics and user behavior to identify opportunities for improvement Ensure website performance meets accessibility, speed, and SEO best practices Manage external vendors or developers as needed Qualifications Bachelor's degree or relevant work experience 5+ years of experience managing marketing websites Strong understanding of UX, CRO, and digital customer journeys Experience with CMS platforms and website development workflows Familiarity with web analytics tools such as GA4 or Hotjar Experience optimizing websites for lead generation   The Web Experience Manager is an exempt position. The annualized base pay range for this role is expected to be between $95,0